Deepti Sharma | UI/UX & Visual Communication Designer

Contact Me

A new Approach to   
English Language Learning

Timeline

4 Months

My Role

User Research, Wireframing & Prototyping, Visual Design, Cross-functional Collaboration, Design System Creation

Team Members

Developer, Stakeholders / Founders

Words Worth is one of the most feature-rich and affordable English language learning platforms for schools and colleges worldwide. Trusted by over 3,000 institutions and used by more than a million learners annually, it brings together all essential tools and resources to deliver a high-quality language learning experience in one unified system.
The goal of this project was to improve the existing UI for three primary users: teachers, students, and admins. This case study focuses on the Teacher’s Profile, showcasing how we redesigned the experience to better suit real user needs. The previous interface had not been designed with users in mind—its visuals and language felt overly technical and lacked intuitive structure. Our challenge was to simplify the experience, making it more usable, accessible, and teacher-friendly.

Challenges

The teacher platform was packed with features and information, but lacked a clear structure. Important actions were buried, and the interface used overly technical language that made navigation difficult for users. The UI needed a complete content and visual overhaul to enhance clarity and usability. One of the biggest challenges was redesigning over 50+ assignment types—from fill-in-the-blanks to match-the-following—to ensure consistency, accessibility, and ease of use. Each had to be thoughtfully reimagined with both function and user experience in mind.

2 Week

Discover

Niche Analysis
Market Study
Literature Review Interview Analysis Competitor Analysis

1 Month

Define

Affinity Mapping
User Story
User Persona
Empathy Mapping
Information Architecture
Taskflow
Brainstroming & Sketches

2 Month + 1 Week

Design

Wireframe
Design System
High Fidelity

Prototyping

Wireframe
Design System
High Fidelity

Prototyping

3 Month

Development

Front-end Development

Animation

Design Review

Survey: Key Objective

Identify Teachers needs and preferences: To identify the specific needs and preferences. This can include understanding their challenges and pain points, as well as their preferred methods for managing student assignments, tracking progress and managing all the modules.

Determine user behavior & patterns:   To determine how teachers currently use the desktop and web applications, as well as identify any patterns or behaviors that may impact their user experience. This can include the frequency of the other applications used by them, which features are most commonly used, and how they navigate the app

Determine user behavior & patterns:   
To determine how teachers currently use the desktop and web applications, as well as identify any patterns or behaviors that may impact their user experience. This can include the frequency of the other applications used by them, which features are most commonly used, and how they navigate the app

Discover opportunities:   

This includes identifying new features that would be useful, or simplifying complex processes.

Number of Respondents: 14

Age Group: 23 yrs - 36 yrs

Nationality: Indian

Medium: Digital

Affinity Mapping

We began with affinity mapping to organize the insights gathered from user surveys and firsthand experience with the existing Words Worth application. Since the app was already live on the Play Store and actively used by a large user base, we also analyzed user reviews to understand common pain points and feature requests. This process helped us identify recurring issues and prioritize meaningful improvements.

Problems

Solutions

Dashbaord

Overwhelming
dashboard & hard
to navigate

Visual clutter in the UI makes it difficult to understand key actions

Gamification

Lack of interactive and engaging elements

Experience feels flat and doesn’t motivate users

UX Writing

Overuse of technical terminology that's hard to understand

Content in some sections is too dense and difficult to follow

Assignment

Complex & time consuming process for creating new assignment

No clear distinction between assignments at different stages

Technical

Lots of bugs in the application

System requests and actions take too long to process

Students

Students show low motivation in completing assignments

Teachers face challenges in tracking individual student progress

Assignments

Teachers can leave comments and reactions on student submissions

Ready-made assignments available for quick deployment

Clear assignment categorization: New, Pending, Completed, and All

Ability to attach multimedia to assignments (images, audio, video)

Option to schedule assignments for weekends and holidays

Clear CTA (Call-to-Action) after assignment completion

Real-time notifications for assignment updates

“Continue Teaching” feature to resume from the last active point

Bulk assignment upload and management for increased efficiency

Ready-made assignments available for quick deployment

Real-time notifications for assignment updates

“Continue Teaching” feature to resume from the last active point

Bulk assignment upload and management for increased efficiency

Gamification

Game-like interface to make the experience more engaging

Reward system with points to motivate students

Dashbaord

Cleaner interface with minimal content to reduce cognitive load

Resume progress from where the user last left off

Students

Real-time student activity tracking with infographic reports

Personalized learning paths based on individual progress

Design Language

Minimal, clean design with intuitive content structure

Use of illustrations or 3D characters for a more engaging and friendly UI

Simple login using phone number or email

“Remember Me” feature for quicker access on return visits

Competitor Analysis

To gain a deeper understanding of the market and identify opportunities for differentiation, we conducted a detailed competitor analysis. This involved evaluating top-performing educational apps and platforms—both direct and indirect competitors.

User Persona

To better empathize with our target audience and design for their specific needs, we created two detailed user personas based on insights gathered through surveys, app reviews, and stakeholder discussions. These personas helped us frame the user journey, prioritize features, and ensure the product speaks to both ends of the user spectrum.

Information Architecture

Then we restructured the platform's IA by organizing content and features based on user behavior and key tasks. The goal was to reduce cognitive load, streamline navigation, and ensure that both teachers and students could easily find what they need.

Task Flow

Teacher: "I want to review my students auto evaluated assignment and give them valuable feedbacks."

Impact

The launch of the new UI was met with positive feedback from teachers, who found the updated design intuitive and much easier to navigate. We conducted onboarding sessions to walk them through the new features, and many reported that the improvements made their daily tasks more manageable and efficient. Students also showed increased engagement completing more assignments, driven by the motivation of personalized feedback integrated into the platform. Additionally, a social media launch helped generate excitement and awareness, strengthening the platform’s visibility and reach among new users.

Thank you for Watching!

View Another Project?

THAT

Detergent Brand Experience Design

A detergent brand that needed an interactive e-commerce website with a strong focus on storytelling and creativity. This project also included packaging design and branding, ensuring a cohesive visual identity. A unique design language was developed to make the brand stand out and create a memorable user experience.

Branding + Packaging Design

E-Commerce Website

Interactive Design

THAT

Detergent Brand Experience Design

Branding + Packaging Design

E-Commerce Website

Interactive Design

THAT

Detergent Brand Experience Design

Branding + Packaging Design

E-Commerce Website

Interactive Design

THAT

A new Approach to English Language Learning

A new Approach to English Language Learning

A new Approach to English Language Learning

Challenges

Survey: Key Objective

Affinity Mapping

Overwhelming dashboard & hard to navigate

Visual clutter in the UI makes it difficult to understand key actions

Lack of interactive and engaging elements

Experience feels flat and doesn’t motivate users

Overuse of technical terminology that's hard to understand

Content in some sections is too dense and difficult to follow

Complex & time consuming process for creating new assignment

No clear distinction between assignments at different stages

Lots of bugs in the application

System requests and actions take too long to process

Students show low motivation in completing assignments

Teachers face challenges in tracking individual student progress

Teachers can leave comments and reactions on student submissions

Ready-made assignments available for quick deployment

Clear assignment categorization: New, Pending, Completed, and All

Ability to attach multimedia to assignments (images, audio, video)

Option to schedule assignments for weekends and holidays

Clear CTA (Call-to-Action) after assignment completion

Real-time notifications for assignment updates

“Continue Teaching” feature to resume from the last active point

Bulk assignment upload and management for increased efficiency

Ready-made assignments available for quick deployment

Real-time notifications for assignment updates

“Continue Teaching” feature to resume from the last active point

Bulk assignment upload and management for increased efficiency

Game-like interface to make the experience more engaging

Reward system with points to motivate students

Cleaner interface with minimal content to reduce cognitive load

Resume progress from where the user last left off

Real-time student activity tracking with infographic reports

Personalized learning paths based on individual progress

Minimal, clean design with intuitive content structure

Use of illustrations or 3D characters for a more engaging and friendly UI

Simple login using phone number or email

“Remember Me” feature for quicker access on return visits

Competitor Analysis

User Persona

Information Architecture

Task Flow

Impact

View Another Project?

Detergent Brand Experience Design

Detergent Brand Experience Design

Detergent Brand Experience Design

Detergent Brand Experience Design

Have something in mind?

Let's Connect

Have something in mind?

Let's Connect

Have something in mind? Let’s connect.

Let's Connect

Have something in mind?

Let's Connect

A new Approach to   
English Language Learning

A new Approach to   
English Language Learning

A new Approach to   
English Language Learning

Overwhelming
dashboard & hard
to navigate

Have something in mind?
Let’s connect.